In todaya#39;s marketplace, the distinction between the terms aquot;productaquot; and aquot;serviceaquot; is becoming blurred. Consumers, who have become ... Service and a sense of personal connection to the company become increasingly important, Service is becoming part of the product itself. The scope of business ... Customization also demands that consumers become active participants in development processes, moving them closer to the core processes of the enterprise. This demands a new kindanbsp;...
Title | : | The Style Engine |
Author | : | Giannino Malossi |
Publisher | : | - 1998 |
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